Zeta Global Holdings Corp.

Zeta Global Holdings Corp. is a leading cloud-based marketing technology company that empowers brands to enhance engagement and drive growth through a suite of data-driven solutions. It primarily functions by leveraging its proprietary data, artificial intelligence, and machine learning technologies to provide targeted insights and personalized marketing campaigns for its clients. Zeta's offerings encompass customer acquisition, retention, and loyalty-building strategies across multiple digital channels. The company serves a diverse array of sectors, including retail, finance, healthcare, and automotive, allowing businesses to optimize their marketing efforts and gain competitive advantages in an increasingly digital economy. Market-wise, Zeta Global Holdings plays a crucial role in the digital transformation era, as its comprehensive platform helps organizations harness the power of big data and analytics to improve customer experiences and outcomes. Founded in 2007 and headquartered in New York City, Zeta Global continues to innovate in the intersection of marketing and technology, standing as a pivotal entity in the advertising and marketing services industry.